Oakley Concept

Graphic, Editorial, Print, Illustration

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The brief: to create a dynamic poster for the themes Oakley and Paris. I chose to celebrate all the sports that Oakley sponsor along with popular associations with the Paris. I used well known elements of the city along with old and new fashions to create a base layer before introducing the heroes of sports that often perform for the brand in France. These include the tour de

France, Oakley motor sports, Sebastian Foucan - Freerunning, tennis, the tour de France, dance, golf, surfing, skating, and formula one. The collage was made using purely Photoshop. The brief was given when I took part in a workshop alongside several other creatives. This brief was assigned to me and was produced within 3 working days.